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5 Key Trends Changing New Product And Service Development

Products and services are the life force of businesses. As consumer preferences and needs constantly change, companies are required to introduce new products and services to remain competitive. Hence, investment in product development and opting for the best practices should not be considered just a nice-to-have- it's crucial for business success. Based on what [...]

WhatsApp Bots: Let’s ‘chat’ business

The numbers shown in the infographic above are incredible and show the magnitude and reach of WhatsApp as a communication platform (both messaging and OTT). WhatsApp is free to download, use and functions as a reliable messaging and calling app available for most phones and major mobile OS like iOS, Android, and Windows. [...]

POTUS, Product Engineering, Extended Ownership and more…

With the Declaration of Independence and George Washington took office as the First President of the USA, US presidency has been representative of the pinnacle of global leadership. POTUS simply can’t do it all on his own and that’s why he has a staff of like-minded people who are resolute and stand by [...]

How to Create, Improve and Pivot a Minimum Viable Product?

The first time Eric Ries, author of The Lean Startup, spoke about MVP he described it as- “ A Minimum Viable Product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort". If you have an excellent idea [...]

3 STEPS TO CALCULATE YOUR MVP’S MARKET VALUE

Why and How to calculate your product’s Market Value? Calculating your product’s potential market value is not a small task. But it remains one of the most crucial steps when going to the market with a new product. With the implementation of the lean methodology of MVP Development cycle, you can absolutely increase [...]

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